Course Level
Master Degree (By Coursework)
CRICOS
117171J
Master of Marketing and Digital Strategy
This program is comprehensive, contemporary and practical. It equips you with digital transformation skills and data-driven insights to promote socially responsible marketing fostering a strategic and entrepreneurial mindset. The program can be studied face-to-face at the Newcastle City Precinct, online or a combination of the two, to allow you to balance your professional and personal life and study at a time and pace that suits you.
Campus | Duration | Fees | ATAR |
|---|---|---|---|
NUspace | Full-time - 1 years | $31,610 | N/A |
Online | Online/Off-campus - 1 years | $31,610 | N/A |
Structure
80 units.
Entry requirements
- Entry into the Master of Marketing and Digital Strategy will be available for applicants who have: Bachelor (Honours) Degree, or an equivalent or higher qualification
- or Bachelor's degree, or an equivalent or higher qualification, in a related field such as accounting, business, commerce, communication, economics, finance, human resource management, industrial relations, management, or marketing
- or Bachelor's degree, or an equivalent or higher qualification, not in a related field and 1-year relevant organisational experience
- or At least 7 years' relevant organisational experience, including 2 years in a management position
- or Successful completion of 75% (30 units) of one of the following UoN programs: Graduate Certificate in Business Administration
- Graduate Certificate in Applied Finance
- Graduate Certificate in Human Resource Management
- Graduate Certificate in Marketing
- Graduate Certificate in Professional Accounting.
Related Courses

Master of Digital Marketing
The University of Melbourne
Graduate Certificate in Marketing and Digital Strategy
University of Newcastle
Master of Marketing and Digital Communications
Monash University
Master of Marketing and Digital Communications - Indonesia
Monash University
Master of Applied Digital Marketing
Charles Sturt University
