Bachelor of Marketing and Public Relations / Bachelor of Arts

Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 01032F

Communicating with clients and stakeholders through marketing and public relations campaigns requires clarity, currency and knowledge of companies and organisations. This is particularly the case in a constantly changing landscape where consumers are becoming more discerning and demanding and do not hesitate to publicly articulate their opinions and experiences through social media. With traditional methods of marketing becoming less effective, the rise of digital formats has opened new and exciting methods of corporate communication. This double degree equips you with the practical and analytical skills to proactively engage with all stakeholders and promote any business, organisation or event.

Structure

• Must complete a minimum of 850 Units of Credit chosen from the courses listed in the program requirements for the single degrees: Bachelor of Marketing and Public Relations and Bachelor of Arts
• comprising:

Standard entry requirements

• Applicants with recent Secondary Education: Indicative ATAR of 70 with a score of 50+ in ATAR English, ATAR Literature or ATAR English as an Additional Language or Dialect (EALD) OR Minimum International Baccalaureate (IB) score of 24 OR Completed AQF Certificate IV or higher in a relevant discipline, from an accredited provider such as TAFE or a Registered Training Organisation (RTO) with a score of 50+ in ATAR English, ATAR Literature, or ATAR English as an Additional Language or Dialect (EALD)
• Applicants with Higher Education Study: Other university studies completed at undergraduate level or higher, a minimum of 4 successfully completed subjects
• OR Successful completion of the Notre Dame Tertiary Pathway Program or of another Enabling Program at a level deemed sufficient by the University
• Applicants with Vocational Education and Training (VET) study: Completed AQF Certificate IV or higher in a relevant discipline, from an accredited provider such as TAFE or a Registered Training Organisation (RTO).

Study information

Bachelor of Commerce

James Cook University JCU

Master of Business Administration (Part-time)

The University of Melbourne

Graduate Certificate in Liberal Arts

The University of Notre Dame Australia

Graduate Certificate in Indigenous Research and Leadership

The University of Melbourne

Executive Master of Public Policy

The Australian National University (ANU)

Bachelor of Business/ Bachelor of Science in Psychology

University of Canberra