Bachelor of Business (Advertising)
Queensland University of Technology (QUT)
Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00213J
QUT is a leader in advertising education with more than 25 years’ experience, having offered the first advertising course in Australia. QUT’s teaching staff are advertising professionals and work with industry partners to ensure our courses reflect industry needs. There is a focus on digital communication throughout the course to ensure our graduates are prepared to confidently enter an industry with an ever-evolving digital media landscape. Ultimately, the advertising major is designed to prepare you for a variety of the different roles within an advertising agency. Students are guided through the process of responding to a client brief—starting with conducting research, crafting consumer insights, designing campaigns, and measuring results. The advertising major teaches students how to use strategy and creativity to solve real-world business problems for real clients.
Structure
288 units
Standard entry requirements
Year 12 equivalent. Before you start this course, we assume you have sound knowledge of the subject/s listed below. If you don't have the subject knowledge, you can still apply for the course but we strongly encourage you to undertake bridging studies to gain the knowledge: English, or Literature, or English and Literature Extension, or English as an Additional Language (Units 3 & 4, C)
Study information
| Campus | Fees | Entry | Mid year intake | Attendance |
|---|---|---|---|---|
| Gardens Point | International: $95,400 |
| No |
|
| Online | International: $95,400 |
| No |
|
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