Graduate Diploma of Web Communication

Murdoch University

The Graduate Diploma in Web Communication is an innovative qualification that will provide you with essential practical, theoretical and technical knowledge in the core areas of social media strategy, search engine optimisation, digital content strategy and web analytics. Throughout this project based course, you will cover all aspects of a web communication campaign as well as the full spectrum of web communications in business, social, political, and organisational spheres. You will undertake several projects that allow you to understand how each area is integrated into an authentic client based web communication campaign, as well as develop your technical skills to maximise your opportunities in this emerging landscape. You will research and analyse key strategic communications theories, definitions, history, scope, and the underlying methods of web planning practice; learn how to implement effective web data collection tools and processes for a range of search engine optimisation, conduct research on target demographics, analyse both qualitative and quantitative data for strategic and business applications; and develop skills in audience research, campaign planning and the resources required to engage in the application of an online social media strategy for a variety of online contexts. You will then work with clients under the supervision of industry professionals to create solutions to web communications challenges. The Graduate Diploma in Web Communication will prepare you to work as a web communications specialist, online public relations and marketing consultant, SEO strategist, digital-content strategist, e-commerce specialist, digital producer, e-marketer, web studio account manager, social media strategist, and web metrics analyst.

Course Fee:

International: $30,360

Entry Requirements:

Recognised Bachelor's degree in any field or equivalent training; or satisfactory preparation for the course through previous study or professional experience plus English competence.

Subjects you can Study:

Web communication

Accepts International Students:


Campus ATAR/OP Adjusted Mid Year Intake Study Mode Duration
Murdoch No info No Part time 2 years
Murdoch No info No Full time 1 year

Why study with us

Murdoch provides everything you would expect from a world-class university, including leading academics, world-changing research, excellent facilities and a wide range of courses.

Our strong connections with overseas partners, government departments and the wider working community gives you the perfect springboard to take part in work placements and complete real-world projects. 

One of the top 100 universities in the world under 50, our emphasis on Work Integrated Learning led Murdoch to being ranked the number one university in Australia for medium-term overall employment in 2018.


Teaching Facilities 

Our world-class teaching facilities give you access to real-world equipment and resources, helping you gain the industry knowledge and experience you need to succeed in your chosen field.

Virtual classroom - Murdoch is proud to be the first university in Australia to offer SimLabTM technology, giving students the opportunity to practice and improve their teaching techniques in a safe learning environment.

Perth's most modern Moot Court - Try cases in a real court environment and compete with other law schools around the world using video satellite technology.

Engineering plant - Our scaled Bayer Pilot Plant features real-world engineering equipment, the only one of its kind in Perth.

Media Arts Centre - Have access to our professional equipment and industry-standard facilities, including fully equipped TV and radio studios and editing suites.

The Chiropractic Clinic - Work with registered chiropractors on real clients in our clinic, which features 11 consulting rooms.

State Agricultural Biotechnology Centre - Access to our collaborative centre for research and development, with platform technologies and world-class equipment and facilities.

World-famous veterinary facilities - Our Perth campus is home to a working farm, a vet clinic, fully equipped veterinary hospital, pet emergency centre and Equine Centre.


Student Services

Health & counselling - Facilities and services to help you look after your physical and mental health.

Career services - Support your career journey, develop your professional network and benefit from student and graduate opportunities.

Child Care Centre - Run by qualified and experienced staff so you can focus on your studies.

Kulbardi Aboriginal Centre - If you’re an Aboriginal and/or Torres Strait Island student, we have a range of support services and options to help you during your studies.


Admission & Selection 

The path you take when you apply to Murdoch will vary depending on who you are and what you want to study. 

High school leavers:

If you’re completing high school this year, you'll need to apply through TISC. Once applications to TISC have closed, you can apply directly to Murdoch until the start of the semester.

All other applicants:

Applications can be made at any time directly to Murdoch using our online application system.

If you don’t currently meet our admission requirements, we have a range of enabling pathways, including our free enabling courses, which will qualify you to apply for any Murdoch undergraduate degree that has a minimum Selection Rank of 70.


Study options

Depending on your chosen course, we offer flexible study options including full-time or part-time and on-campus or online.

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