Master of Creative Industries and Master of Marketing
Macquarie University
Type of institution: University/Higher Education Institution
Level: Postgraduate
CRICOS: 00002J
In the Master of Creative Industries, youll develop an understanding of a range of approaches to contemporary production, distribution and audience engagement in the creative industries. Youll advance your knowledge of creative media project design, aesthetics and management. And youll have access to professional-quality studios for screen production, performance, music recording and radio production; industry-standard digital workstations; a specially equipped theatre for screenings; and digital production tools. Designed in consultation with industry, the Master of Marketing takes a practical, applied approach to teaching and learning, and will enable you to work in a team, identify opportunities and creatively solve business problems. It will provide you with the knowledge, skills and professional attributes youll need to advance your career in the rapidly changing world of marketing.
Structure
Total Credit Points 160
Subjects
- MMCC803 Creative Entrepreneurship
- MMCC8037 Digital Media Strategies
- MMCC8045 Professional Practices
- MMCC8047 The Creative Industries
- MKTG8005 Applied Marketing Research
- MKTG8015 Advanced Consumer Behaviour
- MKTG8020 Marketing Theory and Practice
- MKTG8080 Strategic Marketing Management
Standard entry requirements
- AQF level 7 bachelors qualification in a related field or recognised equivalent or
- AQF level 7 bachelors qualification or recognised equivalent, and two years relevant approved work experience, professional certification or other recognised prior learning
- AQF level 8 bachelor honours or graduate diploma qualification in a related field or recognised equivalent, or
- Meet two of the following three criteria: AQF level 7 bachelors qualification in a related field or recognised equivalent
- Two years (full-time equivalent) work experience, professional certification or other recognised prior learning
- AQF level 7 bachelors qualification or recognised equivalent with a WAM of 65
Study information
Campus | Fees | Entry | Mid year intake | Attendance |
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Wallumattagal Campus Macquarie Park | Domestic: $68,400 International: $84,800 | No |
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