Bachelor of Digital Business

La Trobe University

Get ready for a flexible career in the contemporary world of business. Developed in consultation with industry leaders, our Bachelor of Digital Business gives you the skills needed for a successful business career now and into the future. Businesses are increasingly using digital technology to generate sustainable competitive advantage by creating innovative business models, exceptional customer experiences and efficient internal capabilities. In this course, you'll learn the fundamentals of business and how to unlock the potential of technology and various digital platforms to improve business performance. You'll develop a blend of technical and practical business skills across a variety of different disciplines including marketing, accounting and economics. As a graduate, you'll be able to use your analytical skills and entrepreneurial passion to help businesses identify commercial opportunities, solve problems and drive innovation. Become highly employable across a range of business settings and keep your options open with our versatile degree. You'll learn: An introduction to business: Develop essential business skills. The principles of management: Business is about good communication. These skills are essential for advancing your career. By learning how to lead and manage, you'll be an asset in any workplace. Digital analytics: Add value to your business skills by using data and technology to improve business performance. These skills are highly sought-after by employers, so you will be in high demand when it comes to getting a job. Business statistics: Discover how to harvest and analyse data to produce more effective business outcomes. Business and marketing fundamentals: Identify commercial opportunities and create and execute clever business and marketing plans. With a well-rounded understanding of how technology can help businesses thrive, you'll be highly employable in just about any setting. An introduction to digital business: Explore the fundamentals of conducting business, including buying and selling, over the internet and online channels. An introduction to entrepreneurship and innovation: Add value to your business skills by using data and technology to improve business performance. These skills are highly sought-after by employers, so you will be in high demand when it comes to getting a job. Social media and mobile marketing: Discover the most effective way to harness social media and mobile channels to deliver leading marketing campaigns.

Course Fee:


International: $97,200

Entry Requirements:

Applicants with recent secondary education (within the last two years): VCE: Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL. Applicants who do not satisfy the stated prerequisites, or have not successfully completed Year 12, or do not meet the course requirements through the Work Recognition Program must sit the STAT Multiple Choice. Applicants seeking consideration via La Trobe University's Work Recognition Program must complete all requirements listed on the program's webpage and submit a Personal Statement, including relevant work experience and reasons for applying for this course. Other Applicants: Subject proficiency: Demonstrated proficiency equivalent to stated Year 12 prerequisites. Applicants can complete and submit a Personal Statement if they wish other information to be considered during the selection process. Applicants seeking consideration via La Trobe University's Work Recognition Program must complete all requirements listed on the program's webpage and submit a Personal Statement, including relevant work experience and reasons for applying for this course. Applicants who do not satisfy the stated prerequisites, or have not undertaken Higher Education studies within the last ten years, or do not meet the course requirements through the Work Recognition Program must sit the STAT Multiple Choice. Applicants who do not meet the English language requirement must achieve the required scores in the International English Language Testing System (IELTS) (Academic) or equivalent test.

Further information:

La Trobe's digital business course prepares you for careers in a wide range of industries including advertising, marketing, digital media, international business, investment, banking and finance. Your career path may lead to jobs like these: Business analyst Management consultant Digital business analyst (social media and e-commerce) Asset investment analyst Innovation consultant Market research analyst Business intelligence analyst Digital marketing manager Social media officer Multimedia developer

Accepts International Students:

Yes

Provider CRICOS: 00115M

Campus ATAR/OP Mid Year Intake Study Mode Duration
Melbourne No info Yes Full time 3 years
Melbourne No info Yes Part time 6 years
La Trobe University, believes that higher education has the power to transform people and societies. Their goal is to make a difference to their students, staff, and the communities they serve.

In 2016, La Trobe was ranked in the QS Top 50 Under 50 for the first time, and 56 in the 2017 Times Higher Education 200 Under 50 Rankings. They are also in the world's top 400 universities in all three major ranking agencies: QS World University Rankings 2016-2017, Times Higher Education (THE) World University Rankings 2016-2017 and the Academic Ranking of World Universities (ARWU) 2016.

La Trobe's research is focused on resolving some of the greatest challenges of our time. Researchers in facilities like the La Trobe Institute of Molecular Science and the Centre for Agribioscience are driving new ways to fight disease, and tackle climate change, drought and other threats to Australian agriculture.

Work placements are an important part of La Trobe's courses and students find work experience with organisations like CSIRO, the Australian Synchrotron, PwC and the University's partner hospitals. Students also receive hands-on training in facilities including a TV studio, an archaeological dig simulation site, moot court, and on field trips to places like Victoria's alpine wilderness.

La Trobe encourages students to participate in overseas study programs including nursing in Nepal, nanotechnology in Tokyo, and Indigenous studies in the Philippines. In 2016, La Trobe awarded travel grants and scholarships to 950 undergraduate and postgraduate students to study with partners like National University of Singapore, San Diego State University and Stockholm University.

The University has eight campuses in Victoria and NSW and is the largest provider of university education in regional Victoria. The University has more than 190,000 graduates. It's an impressive group that includes CEOs, parliamentarians, human rights activists, medical researchers and Olympians.

Provider CRICOS: 00115M

Is the information on this page correct? Request update

Request Information
Enquire about this course

Related courses
ACT
NSW
TAS
WA
VIC
QLD
SA
NT