Master of Marketing

Griffith University

Marketing is fast-paced, exciting and always challenging. It is an ideal career if you are creative, analytical and a good communicator. You will gain a solid base of knowledge and expertise in the latest techniques and technologies in consumer behaviour, market research and integrated marketing communications. The Master of Marketing program builds on this foundation, where you will learn advanced marketing principles, best practice and new approaches to build customer relationships. Your studies will enable you to think strategically about value, positioning and competitive advantage in a global context through branding and digital marketing applications. In the masters, you can choose a coursework pathway or a dissertation pathway. The dissertation pathway can provide a pathway to a higher degree by research for candidates with the qualifying GPA. Griffith University offers a number of study options for Marketing including on-campus and online. Find out more about our Marketing programs.

Course Fee:


International: $47,250

Entry Requirements:

Related Bachelor degree or higher

Subjects you can Study:

Advanced Consumer Behaviour; Applied Mathematics major; Brand Strategy and Management; Business Data Analytics; Evaluating Marketing Performance; GBS Dissertation; Integrated Marketing Communication; Market Research; Qualitative Methods; Quantitative Methods; Research Design; Strategic Marketing

Accepts International Students:

Yes

Campus ATAR/OP Adjusted Mid Year Intake Study Mode Duration
Gold Coast No info Yes Part time 3 years
Gold Coast No info Yes Online
Nathan No info Yes Full time 1.5 years
Nathan No info Part time 3 years
Gold Coast No info Yes Full time 1.5 years
Online No info Full time 1 to 1.5 years
Nathan No info Full time 1 to 1.5 years
Online No info Part time 3 years
Nathan No info Yes Online
Gold Coast No info Full time 1 to 1.5 years
Nathan No info Yes Part time 3 years
Gold Coast No info Part time 3 years
Griffith University offer more than 350 qualifications across 5 campuses in Queensland. Griffith University serves more than 40,000 students. Approximately half of Griffith students study full-time and on-campus.

Provider CRICOS: 00233E

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