Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00005F
Learn the advanced strategic and tactical skills across many platforms, including the digital space, required by today's public relations practitioners to succeed in this highly competitive global industry.
Structure
To graduate with the Bachelor of Communication (without specialisation), students must complete 10 core subjects (96 points) and 12 elective subjects (96 points). To graduate with the Bachelor of Communication (with specialisation), students must complete 10 core subjects (96 points), plus 8 specialisation subjects (64 points) and 4 elective subjects (32 points). To graduate with an extended specialisation, students must complete 10 core subjects (96 points) and 12 specialisation subjects (96 points).
Subjects
- Advertising
- Communication
- Radio
- Journalism
- Public Relations
- Theatre media
- Media practice
Standard entry requirements
- Year 12 or equivalent
- Interview
Recognition
The Public Relations major is accredited by the Public Relations Institute Australia (PRIA). The Advertising major is accredited by the International Advertising Association (IAA) and professionally recognised by the Media Federation of Australia (MFA). The Commercial Radio major is professionally recognised by Commercial Radio Australia (CRA).
Study pathways
Honours year is available. Charles Sturt University frequently recognises prior learning including study at other institutions in many of its degrees. Each request for credit is individually assessed prior to the commencement of the course.
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